Job Description: Manager – Advocacy and Communication
| Field |
Detail |
| Job Title |
Manager – Advocacy and Communication |
| Department / Business Unit |
Advocacy and Communications |
| Location |
Delhi NCR (Preferred) |
| Reporting To |
Senior Manager- Advocacy and Communication |
| Experience Level |
Minimum 8 years of progressive experience |
Position Summary
The Manager – Advocacy and Communication is a pivotal role responsible for shaping The Leprosy Mission Trust India’s (TLMTI) public narrative, driving positive policy change, and elevating the organisation’s brand equity across India and internationally. This role requires a dynamic professional with a passion for social justice, who can seamlessly translate complex public health and social issues—especially those concerning leprosy, disability, and stigma—into compelling advocacy campaigns and strategic communications.
Principal Accountabilities and Key Responsibilities
1. Advocacy and Policy Influence (Focus on Government & Policy)
- Provide support in preparing policy briefs, advocacy toolkits, stakeholder communication packages, and position papers in consultation with subject experts.
- Engage with ministries (MoHFW, MSJE), government agencies and multilateral organisations to strengthen visibility and policy influence.
- Track and analyse public policy developments relevant to leprosy, health, and inclusion; identify opportunities for TLMTI engagement.
- Identify and engage with crucial constituencies, including domain influencers, medical associations, and policy-making bodies, to build strong alliances for systemic change.
2. Brand and Media Strategy
- Brand Elevation: Define and implement a comprehensive brand and communications strategy focused on elevating TLMTI’s brand architecture and securing a higher Share of Voice (SoV) in leprosy and disability domains.
- Drive TLMTI’s media engagement strategy— build and nurture relationships with journalists, editors, and influencers across mainstream, digital, and development media. Secure high-impact coverage, opinion editorials, and feature stories that humanise the leprosy narrative and elevate TLMTI’s mission.
3. Content, Storytelling and Campaign Management
- Multimedia Production-Oversee or directly stitch together short videos, edit longer video content, and manage external creative agencies for high-quality content production.
- Curate human-interest stories from the field to drive empathy, awareness, and advocacy
- Oversee design, branding, and digital storytelling to ensure a consistent and compelling visual identity across channels.
5. Digital Engagement & Social Media
- Manage TLMTI’s digital presence (website, LinkedIn, Instagram, YouTube, X/Twitter, Facebook) to expand reach and engagement.
- Oversee social media strategy, calendar, and analytics; ensure storytelling aligns with advocacy objectives.
- Produce social-first content (graphics, reels, testimonials) and leverage paid and organic channels for maximum visibility.
6. Events, Partnerships & Community Engagement
- Conceptualise and design communication strategies for key events, launches, workshops, and policy dialogues.
- Develop event collaterals—speaker briefs, concept notes, backdrops, and press kits.
- Collaborate with faith-based networks, corporate CSR partners, and NGOs to co-create campaigns and awareness drives.
- Coordinate post-event reporting, documentation, and amplification.
Requisites
Education and Core Competencies
- Education: An advanced degree in Communications, Journalism, Public Relations, Public Policy, or a related field is highly desirable.
- Strategic Communicator: Ability to translate complex ideas into accessible, persuasive narratives for diverse audiences—government, donors, partners, and the public.
- Digital Expertise: Strong grasp of social media analytics, content creation tools, and storytelling trends.
Personal Attributes
- Passion for social justice, inclusion, and TLMTI’s mission to eliminate leprosy and stigma.
- Excellent written and verbal communication skills in English; proficiency in Hindi desirable.
- High sense of creativity and accountability.
- Strong multitasking abilities.
- Empathetic leader and effective collaborator across multidisciplinary teams.
Why Join TLMTI
- Purpose-driven impact: Be a part of an organisation that has transformed lives for over 150 years.
- Strategic influence: Shape the national narrative on leprosy, disability inclusion, and human rights.
- Dynamic environment: Work at the intersection of public health, rights, and communication, and innovation.
- Growth & Learning: Opportunity to lead creative storytelling and policy advocacy at national and global levels.
APPLICATION PROCESS
- Kindly send your resume mentioning ‘Manager A&C’, with links to your work samples / portfolio
- Share a 100-word cover letter explaining why you think you are fit for this role
- Kindly mention your current CTC.
Interested candidates can send their resume and a covering letter to: jobs@leprosymission.in before November 05, 2025.
TLMTI is an equal opportunity employer, and qualified women candidates / differently abled persons are encouraged to apply. Our policies and procedures reflect our commitment to child rights, child protection, safeguarding of our staff members, individuals / communities disadvantaged by leprosy and other marginalised communities.